In 2021, New Idea founded “SHOUYAO” ordering platform. It is devoted to becoming the incubator and roundup for outstanding fashion designers and original brands.
The platform has for vocation the opening of exclusive stores for brands and designers. It will provide services such as collection & product design, display, spreads, sales, and marketing. It’ll help original brands and designers access the global market and gain independence.
New Idea’s brands SHOUYAO, TOSHMOOD, SALTY KISS are already available on the platform. Three of many brands currently available on the “SHOUYAO” ordering platform.
Download the app (currently only in Chinese)